You've probably heard the name by now... and you've probably wondered what it means. I know I have. Oddly enough, Shoshkele, an online advertising technology created by United Virtualities, was christened with the nickname of a daughter of the company's founder. Quite a clever way to immortalize the girl, don't you think?
Do you still think that Digital Marketing is not for you and your business?
While most people think that a website is just like what it is, a website, in reality, should mark a change in the way your company does business. That’s why when you’re exploring the potential of your Internet presence; you actually should be developing a unified theory to hit all of your company’s targets.
We have done a company-wide analysis of ”top execution issues”. As expected random discussions and classes have topped the list and is one of the WIGs for us to fix (Wildly Important Goals). We had rules for discussions but it was never followed properly.
We brush our teeth for sure
We all brush our teeth and of course we use our own toothbrush. Just imagine one day one of your family members throws his/her toothbrush and 3 other family members including you shout “Where is my toothbrush?”
How will you feel if you have been sharing the same toothbrush with 3 others for last few months? YUK! Shocked!, Just think about 3 of you were using the same toothbrush, is it happening to you? Are you sure?
As an individual I can be the best but with a 10 member team it is a different game and with a 60 member team it is a totally different game as you don’t get to meet most of them who really execute. Now imagine a company with 200, 2000 and few hundred thousands. How do you make everyone execute better?