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Digital Marketing Guides

A one stop library of digital marketing guides, to help understand online marketing channels and their attributes. We have read and reviewed all of them and found them to be informative and easy to understand . We keep updating them on a regular basis to help understand the ever evolving digital landscape .

How Google Serves result - sneak peak https://support.google.com/webmasters/answer/70897

SEO simplified guide

Seo guide to start with http://moz.com/beginners-guide-to-seo

Advanced SEO guide - get deeper insights into technical factors [indexation, crawlability, website loading time] how to generate content ideas? UGC management and optimization, NAP syndication , keyword researchetc.
http://www.quicksprout.com/the-advanced-guide-to-seo/

SEO for start-ups a basic guide to setting up website with basic seo set-ups https://www.quicksprout.com/trafficsystem/seostartups.pdf

SEO post penguine, panda and Humming bird http://www.link-assistant.com/news/key-google-updates.html

The beauty of Webmaster Tools

Search queries the potential weapon to organic success http://googlewebmastercentral.blogspot.in/2013/02/make-most-of-search-queries-in.html

SEO Best Practices - by Google

Let Google guide you https://support.google.com/webmasters/answer/35769

Marking up data - Schema creation

Structured data making crawl & search faster and easier http://googlewebmastercentral.blogspot.in/2013/05/getting-started-with-structured-data.html

High Quality Back-link Building & Disavow

Good Links - who are they !

Link parameters to understand quality http://www.techshu.com/services/other-digital-marketing-services/how-judge-quality-links

Do it yourself check the parameters by back-link analysis tools

High quality link building post penguin & panda era

Wondering how to continue link building post Google penguin & panda update, here is a smart guide

http://www.quicksprout.com/the-advanced-guide-to-link-building/

Bad Link Removal

The most sought after service post penguin and panda updates http://googlewebmastercentral.blogspot.in/2013/06/backlinks-and-reconsideration-requests.html

Step by step guide to link profile assesment and bad link removal http://www.techshu.com/services/link-audit

Content Guide

Learn the art of Viral content writing and marketing

Copywriting that sells http://www.quicksprout.com/the-definitive-guide-to-copywriting/

Taking your Content to the next level http://www.quicksprout.com/the-advanced-guide-to-content-marketing/

Solving Content duplication with Multi-location site and language

Best guide resolving content duplication for multi-location landing page http://googlewebmastercentral.blogspot.in/2013/04/x-default-hreflang-for-international-pages.html

Canonical alert for developers

Simplifying rel=canonical  http://googlewebmastercentral.blogspot.in/2013/04/5-common-mistakes-with-relcanonical.html

Authorship decoded

Learn the how's and the why's of  Google Authorship http://googlewebmastercentral.blogspot.in/2013/08/relauthor-frequently-asked-advanced.html

Conversion Optimization Guide

One of the most important gateway page to a website is the home page, learn how to improve design and information architecture to maximize conversions from the usability expert Jakob Nielsen http://www.nngroup.com/articles/113-design-guidelines-homepage-usability/

learn the logic science behind usability http://www.nngroup.com/articles/usability-101-introduction-to-usability/

31 Usability Fundamentals  http://thehipperelement.com/post/75476711614/ux-crash-course-31-fundamentals

Social Media guide to manage business information

Social media guide for start-ups ; one man entrepreneurs http://moz.com/beginners-guide-to-social-media/value