External Link Factors
Category: Off-page Value
Frequency of Checking: Monthly
Importance Level: 5/5
Anchor text, theme of the site, IP of the site, hub pages etc – True value of a link (See the document that calculates and true value of a link)
- Do’s: Getting the links from the right page, right site and right placement is important.
- Don’ts: Don’t look at the quantity but the quality. Search Engines are moving towards this direction.
- Quality check: Over optimization check and possibility of doing it further.
- Progress check: See the pages where the bold and italics are added.