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Google Analytics

 

Google Analytics

Category: On-site Value
Important Level: 2/5
 
Is Google analytics installed for better tracking.
 
Best Practice: Analytics helps us get more data. Also I feel it sends some good and bad signals to the search engines. May be in the initial phase if we buy a paid one than Google analytics it may send a positive signal.
 
It might not have any direct impact on Search Rank; but with Google Analytics you can do a lot of analysis and the insight can help us improve your rank.