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Campaigns

World Television Day: How Indian Online Brands are Leveraging TV?

It’s World Television Day. The day is observed around the world not only to celebrate the 'idiot box" but also to promote the idea of global communication media. While everyone is concentrating on the evolution of television, we thought of talking about the day in a different way. 
 
So, we focused on online brands that are doing great with TV promotion in the digital age. 
 

World Usability Day #FailFun: Twitter, Airtel, Dishtv + more

Today is World Usability Day!  If you are wondering what is World Usability Day, here is the Wikipedia definition. 
Established in 2005 by the Usability Professionals' Association, World Usability Day or Make Things Easier Day occurs annually to promote the values of usability, usability engineering, user-centered design, universal usability, and every user's responsibility to ask for things that work better.

Top 8 Mother's Day Campaigns in 2014

The mother-child relationship is as old as mankind; however the day that officially celebrates the specialness of the bond reached 100th year on May 9th. This year we've seen a slew of heartwarming ads - each telling a gripping story that will move you to tears.
 
Over here we’ve rounded up some of the most touching and heartfelt Mother's Day campaigns that we came across. Let's start with the tearjerkers. 
 

Google Glass’s Mother’s Day Video ‘Seeds’ –