Here's a quick read on the relevant insights for marketers. This curated list includes important updates, marketing campaigns, and insights from the month of January. To stay updated on the latest updates from the digital landscape, read our Digital Marketing Apple page.
First things first - the European Union's upcoming privacy changes known as General Data Protection Regulation (GDPR) go into effect on May 25 this year. And Facebook is preparing for it. It's released 7 privacy principles that help the users know how their data is used, making it easier for users to delete information, and giving them full control of their privacy.
Here's our list of the most shared & relevant collection of articles for marketers from 2017. The list includes insights from digital transformation, social media marketing, and customer experience to influencer marketing. This hand-picked list is a part of our Digital Marketing Apple where we curate the most shared and the most relevant marketing articles of the day for digital marketers. Hope you'll find it useful. Happy reading!
Welcome to our Christmas wrap-up, a collection of ads that went viral in 2017. These ads tug at your heartstrings; no wonder why the internet fell in love with them.
Here we see a dad telling his daughter a fascinating bedtime story where the daughter brings joy to unhappy children. Watch the ad featuring Nicki Minaj here.
2017 was a busy year for marketers. Amidst a flurry of launches and updates, it’s pretty human to miss out on a couple of important stories and insights. Well, who said a marketer’s life is easy? No one! Trust us, we know it and which is why we prepared the list #Before2017Ends – Precursor to 2018. All the important insights from 2017 at one place.
It finally happened this year. Digital ad spending in 2017 hit $209 billion across the globe (41% of the market ) whereas ad spend on TV stood at $178 billion.
They say every story has a beginning, middle, and end. So, from where do we begin this story? Well, let’s start from the beginning.
Back in the early 2000s web presence meant creating a website and focusing on Search Engine Optimization (SEO), email marketing and referral marketing. SEO then meant content creation with focus on link building and keyword stuffing – with clear guidelines given to content creators about the number of times the keywords should be repeated.
We reveal some of the useful insights & articles from 2017 offering advice on digital transformation, innovation and business growth.
The report highlights how simple and clear user experiences drive brand loyalty. Simplicity inspires people to spend more, motivates employees to deliver on the brand promise—and ultimately drives financial gain for companies that embrace it.
Useful insights for digital marketers released in June.
This report highlights -
Read more here