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Digital Marketing

Google Ending Expanded Text Ads This Month: TechShu Industry News

Google announced this change in August 2021 and as of June 30, 2022, Google will no longer allow users to create or edit expanded text ads.

This change is implemented primarily to simplify the way search ads are created and to drive performance with automated tools.

From June 30th, 2022 onwards, users will only be able to create or edit responsive search ads in standard search campaigns.

Programmatic Advertisement vs. PPC

Sometimes we often doubt what the actual differences are between two things.

Therefore, we always wanted to be sure about those topics by gaining all the information related to them. Aren’t we?

Similarly, if you are confused between programmatic advertising and PPC, this is what you should look at.

In this blog post, we will talk about Programmatic Advertising vs. PPC. Also, we are assuring that this information will be helpful to decide what you should choose to go forward with.

Hashtag Research Trends for 2022

Introduction

Have you ever thought of the person behind the invention of hashtags? If you overthink, you obviously did. And the answer is Chris Messina. He is the person who used the hashtag for the first time in 2007.

So, what’s the platform name? Do we really need to tell? Well, you might have guessed already. Still, the answer is  Twitter.