The iconic logo of Starbucks is known to all and sundry across the world, caffeine lovers and otherwise. The siren, famously featuring on the logo of the brand, has undergone many a change since the birth of Starbucks in 1971. Completing a successful 40 year run, the symbol of the siren has evolved into one of the most instantly recognizable logos in the world.
(Source: Gartner.com)
TechShu, an end-to-end digital agency, has launched DigitalSoch, its educational arm on June 3, 2011. The idea behind the initiative is reflected in the name which combines digital and soch. “It’s a training academy where we want to make an impact on the thought process of the people who want to go digital.” says Aji Isaac Mathew, founder of Techshu, also the chief Mentor of the academy. The internet is cramped with information – from ebooks, online forums to expert blogs on digital marketing, almost everything is there to assist you learn what you need to learn.
When it comes to Search Engine Marketing, the very word “Search” explains it all. “Search” is the fulcrum that can decide the prospect of Search Engine Marketing initiative taken up by organizations.