Skip to main content

Search Engine PPC

Search Engine PPC

If you are in a hurry to get your site noticed in major search engines around the world, pay-per-click search engines offers a nice solution. It will take a while (usually a few months) before most major search engines have indexed a new site, and pay-per-click search engines can therefore be a suitable start to attract searchers for a new website, before it's fully indexed and searchable in all the major search engines.

It takes time and knowledge to achieve top rankings in major search engines, and this is why pay per click search engines are becoming more and more popular. With them, you pick the keywords suitable for your site, the ones you need to attract the right type of visitors to your site. You then set a rate that you are willing to pay for each click on the keywords that you have selected. The search results are ordered after the highest bid on the searched keyword, and as an advertiser you only need to pay if the searcher clicks on your link.

There are hundreds of pay-per-click search engines on the Internet, but most of them have no traffic at all, and will be of no benefit to you, whilst others can bring you tons of traffic. The pay-per-click search engine provider with most searches is without question Yahoo! Search Marketing. They provide search results at several major search engines including Yahoo!, AltaVista, and many others.

Overview of 2 of the major pay-per-click search engines.
    1. Google (AdWords) Search Marketing
    2. Yahoo/Bing (Adcenter) Search Marketing